Mahindra Thar Roxx is the latest special edition of India’s most iconic off-road SUV, crafted for those who crave adventure, performance, and unmatched presence. This bold new variant builds on the rugged DNA of the original Thar but takes things to a new level of excitement, thanks to its enhanced styling, functional upgrades, and off-road-ready enhancements.
The Thar Roxx isn’t just a visual update — it’s a lifestyle statement for the modern-day explorer. Whether you’re navigating rocky trails or city streets, the Thar Roxx is designed to turn heads while conquering any terrain in its path.
Muscular Styling with Distinct Identity
The Mahindra Thar Roxx instantly stands out with its aggressive stance and distinctive design elements. It features a factory-customized appearance that reflects its wild personality. Available in rugged matte shades like Stealth Black and Desert Grey, this edition introduces a unique exterior finish that sets it apart from the standard Thar lineup.
Key visual upgrades include:
- ROXX-specific body graphics and side decals
- Blacked-out bumpers, grille, ORVMs, and roof
- Wider fender cladding
- Chunky all-terrain tires on blacked-out alloy wheels
- Roof-mounted LED bar light (in some variants)
- Smoked headlamps and tail-lamps for an edgy look
These design touches give the Thar Roxx a strong road presence that blends modern appeal with rugged off-road charm.
Engineered for Extreme Terrain
The Thar Roxx continues Mahindra’s 4×4 legacy with impressive all-terrain capability. Under the hood, it offers the proven 2.2L mHawk diesel engine and 2.0L turbo-petrol engine, paired with either a 6-speed manual or 6-speed automatic transmission. What makes the Roxx special is not just its power, but how it uses that power in real-world off-road situations.
Performance and capability highlights:
- 4WD with shift-on-the-fly system
- Low-range transfer case for steep inclines and difficult terrain
- Electronic locking rear differential
- Hill-hold and hill-descent control
- Excellent ground clearance and water-wading depth
- Factory-fitted rock sliders and underbody protection plates
With its enhanced approach and departure angles, the Thar Roxx is truly ready for trails, dunes, snow, and mud alike.
Purpose-Built Interior with Adventure in Mind
Inside, the Thar Roxx remains functional and durable, yet adds touches of comfort and exclusivity. The cabin is finished in a dark theme with ROXX-branded seat covers, all-weather floor mats, and custom scuff plates. It’s designed to be both tough and easy to clean after off-road escapades.
Interior features include:
- Touchscreen infotainment system with Apple CarPlay & Android Auto
- Voice commands and navigation
- Cruise control and steering-mounted controls
- Waterproof switches
- Rear seat ISOFIX mounts for child safety
- Multiple USB charging ports
The cabin also retains washable floor areas and drain plugs — perfect for those who enjoy messy, off-road fun.
Safety First, Wherever You Roam
Despite its adventurous personality, the Mahindra Thar Roxx takes safety seriously. It’s built on a strong ladder-frame chassis with a reinforced body shell that complies with modern crash safety norms.
Standard safety features include:
- Dual front airbags
- ABS with EBD
- Electronic Stability Program (ESP)
- Rear parking sensors
- Roll cage for added protection
- Tyre pressure monitoring system (TPMS)
Together, these systems offer peace of mind — whether you’re heading off-road or cruising on highways.
A Vehicle That Speaks Your Spirit
The Mahindra Thar Roxx is designed for a niche audience — people who believe that adventure begins where the road ends. It’s for thrill-seekers, off-roaders, travel enthusiasts, and even urban drivers who love to drive something different and commanding.
From weekend getaways in the hills to late-night beach rides, or just turning heads in the city, the Roxx edition delivers the attitude and performance you need to stand apart.
Conclusion: Mahindra Thar Roxx Is Adventure on Wheels
The Mahindra Thar Roxx isn’t just a cosmetic upgrade — it’s a bold, capable, and lifestyle-driven evolution of the iconic Thar. It offers the same trusted mechanical reliability with added flair, giving buyers a chance to own something exclusive and adventure-ready.
If you’re looking for a vehicle that reflects your love for the outdoors, stands tall in traffic, and makes every drive an experience, then the Thar Roxx should be at the top of your list. It’s not just a car — it’s a way of life.
